Social-Media-2016

New social media sites that could be big in 2016

Social media sites are a place of constant turmoil. Even giants like Facebook are not immune against the ever changing preferences of their users. Taking a peek at several newly emerging social networks can reveal just how our online social interaction will look in 2016 and onward. Rather than including every site out there, I have decided to focus on just 8 social media sites that show the most promise to grow into something big.  Continue reading

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Google Webmaster Warning: Googlebot cannot access CSS and JS files

Google has sent out mass notifications warning saying that the accessibility of CSS or Javascript can be a ranking factor.

I have received a warning from “Google Search Console Team” (previously called Google Webmaster Tools) with the title “Googlebot cannot access CSS and JS files on http://www.[website].com/“. I am sure many webmasters are concerned like I am as I see plenty of buzz in Twitter already. Continue reading

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Think like Google to understand the bigger picture of SEO

In the world of SEO, Google is the trendsetter.

Each day, thousands and thousands of SEO professionals spend countless hours following Google’s every move in an effort to beat them at their own game. Famous Chinese general and author of The Art of War, Sun Tzu, said that “if you do not know your enemies nor yourself, you will be imperilled in every single battle.” This knowledge is exactly what separates those who panic with each new update that Google releases from those who are not startled or surprised because they already understand the way Google thinks. Continue reading

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12 Tips to Write Awesome Meta Descriptions That Gets Click-Throughs

In this article, we will take a closer look at meta descriptions and learn a dozen useful tips on how to make your meta descriptions stand out from the crowd and help you attract visitors.

Meta Description

Meta description are special HTML attributes written inside the <head> element. Meta description should explain what the page is about so that visitors can quickly decide whether it contains what they are looking for. A typical meta description looks something like this: Continue reading

/index.htm added to url in Google Analytics reporting

Recently I noticed the Google Analytics report for one of the websites started displaying index.htm added after every url. This was very strange as none of our website uses index.htm in the url.

What was even worse was that these url were giving a 404 error when clicked – obviously, because our website follows a structure as www.example.com/one/two/three/ and if index.htm was appended to every url, ie, www.example.com/one/two/three/index.html – this was giving a not found error. Continue reading

Basic differences between Google Panda and Penguin updates

SEO, which is also known as search engine optimisation is the process of making arrangements to drive your website up in search engine results. People who use the popular search engines like Google, Yahoo and Bing does not tend to go beyond the first few pages of search engine results. If you can bring up your website into these top positions, your chances of attracting more visitors will rise. Continue reading